The Coral is an award-winning new development located in one of the most beautiful natural environments in Northeast Brazil. Nestled between a stunning natural lagoon and the warm waters of the Atlantic, The Coral offers absolute luxury resort living.
The resort has been recognised for its excellence winning six awards. The Coral won The Best Development in Brazil by the International Property Awards in 2009 and 2010. In the 2014-2015 Americas Property Awards, The Coral won four awards. Two for its villa designs, one for Residential Development in Brazil and Mixed Use Development in Brazil.
This five-star development will be a luxury lifestyle resort providing an idyllic paradise for holidaymakers and residents alike. Situated in the state of Ceará in Praia de Guajiru, the resort will be set across one million square meters of beautiful sand dunes, exquisite Atlantic beaches, cool lagoons, tropical coconut plantations and next to a natural lagoon.
Full planning approval has been granted and ground works are well underway. The resort has been designed to create a community village feeling alongside luxurious accommodations, surroundings and amenities. A wide choice of real estate options from private villas to beachfront apartments will be offered alongside a comprehensive list of onsite amenities and facilities designed to relax and invigorate residents. The properties and amenities at this idyllic oasis combine to make The Coral one of the most exclusive residential and tourist resorts in Northeast Brazil, and the ultimate well-being destination.
Properties at The Coral will be highly sought after by the growing affluent Brazilian population who choose to holiday in the north east every year. The resort will cater to the growing demand for high quality accommodation and luxury holiday experiences.
A comprehensive list of onsite services will ensure that the living experience for each and every individual is relaxed and personalised, complementing the exclusive lifestyle at The Coral. Onsite amenities will include:
- An eco-friendly boutique hotel with 40 private suites and Spa.
- Well-being centre with treatment pavilions for yoga, meditation reflexology, aromatherapy, hot stone therapy and relaxing massage
- Fitness complex with state-of-the-art gymnasium and spa facilities
- Sporting activities including tennis, badminton, table tennis, beach volley-ball, basketball and kite surf school
- A number of dining and leisure experiences including a beach club and lagoon-side clubhouse and grill-style restaurant
- Retail conveniences including a bakery, supermarket and internet café
The utmost attention has been paid to ensure that residents and visitors alike enjoy privacy and exclusivity of each and every home at The Coral. Real estate options will include private villas and luxury apartments.
Villa plots are grouped into small enclaves of around 20 villas and offer a variety of elevations, orientations, shapes and sizes. There are seven villa designs to choose from each with their own unique architectural design characterised by open spaces, high ceilings with large windows and terraces to benefit from the cool Atlantic breezes. All properties are designed to be low density and private.
The Coral will offer 700 exquisite building plots distributed across various terrains. The resort will be divided into 5 individual communities each taking advantage of its own unique landscape.
Sunrise Beach has a highly sought-after beachfront location and will comprise of 52 villa plots, two apartment complexes and a beach club. Properties in this frontline beach community will enjoy breath-taking views over the Atlantic Ocean.Rio das Palmeiras
Rio das Palmeiras will offer 120 unique villa plots grouped into 6 stunning enclaves of 20 properties. The plots will be nestled amongst coco palms with a freshwater stream winding throughout the community, and only a short 400 meter walk to the beach and beach club.Lago Doce
Lago Doce is the central phase of the resort and home to the boutique hotel and retail outlets. This community offers 109 villa plots including 10 of the largest in the resort. These exclusive plots are bordered by freshwater streams, are situated adjacent to the lagoon and enjoy preservation areas on both the east and west sides guaranteeing absolute privacy.Royal Dunes
Royal Dunes is in an elevated position giving building plots exceptional panoramic views in all directions. This community offers 188 plots. The eastern edge of this sector is bordered by an exquisite natural habitat with a small lagoon and freshwater stream.Lago do Mar
Lago do Mar is the first phase upon entering the resort and lies adjacent to the beautiful freshwater lake. This sector offers 107 individual building plots and an apartment complex that enjoys stunning views out towards the lagoon and the Atlantic Ocean. The apartment complex will be complete with sports courts and swimming pool.
Respecting the spectacular environment within which the resort is located, The Coral will be a sustainable development designed to be in complete harmony with its natural surroundings. Every effort will be made to preserve the natural habitats and landscape.
The Coral will be a low density development with stringent building height restrictions to ensure the resort harmonises with its surrounding landscape and that the skyline is kept as nature intended. Approximately only 50% of the site will be constructed on, ensuring designated Green Zones onsite are preserved and that the resort retains the authenticity of its natural environment.
Investing in The Coral is a fantastic opportunity to own a spectacular property in a leading luxury resort in Northeast Brazil with a number of strategies and exit options to choose from.Investment Level
Current plot prices start from US$30,122.Land Capital Growth
Buying a plot to hold and sell at a later date is estimated to return between 10% and 15% capital growth per annum.Build a Villa for Instant Equity
Buying a plot and building a dream villa is estimated to return instant equity of between 10% and 40% on completion.Off-plan Developer
Sell off-plan opportunities to the local market in 3 years and earn up to 229% ROI.Rental Returns
The projected annual rental return for villas at The Coral is between 10.01% and 16.73%.Exit Options
Investors have the option to sell their plot, sell an off-plan villa on their plot, build a villa on the land and sell it upon completion, or keep it for personal use or to let for an additional income stream.
The Exit Market
Northeast Brazil is an established property market for domestic buyers and a growing market for international investors. Brazilians choose the north east as their favourite holiday and second home destination due to the ideal climate, its affordability and the investment potential of owning property in the area. Strong demand comes from Brazil’s wealthy middle and upper classes. There is a clear opportunity to earn from residential real estate and tourist resorts by investing in Northeast Brazil.
The Coral has been designed specifically for this market and its location chosen as one with inherent high demand. The short supply of quality property in and around Fortaleza against high demand has seen property prices in and around the city rise by 58.5% between March 2010 and October 2013, according to the FipeZap Asking House Price Index. The latest price index reported a rise in property values of 13.1% in Fortaleza in the year to July 2014, considerably higher than the national average of 10.4%.
The state of Ceará as a whole has been highlighted as a focal market for Brazilian banks offering mortgages with the volume of property transactions in the state growing dramatically over recent years. All large banks have noted a marked increase in mortgage financing in Ceará with the Bank of Brazil ranking the state as the 11th most important in the country. Mortgage lending by this bank in Ceará has grown by a massive 650% over the last four years.
The Coral is located in Praia de Guajiru, an idyllic beach destination on the Atlantic coast nestled between Lagoinha, Flexerias and about an hour and a half from Fortaleza. It has been a popular holiday location with wealthy families from Fortaleza for decades. With recent improvements in road infrastructure, Guajiru is increasingly being discovered as a superb holiday destination for Brazilians from other regions of the country as well as international visitors. Praia do Guajiru offers great beaches, superb weather, lush natural surroundings and a peaceful ambience.
Fortaleza is the 5th largest city in Brazil, is the state capital of Ceará and one of the top tourist destinations in the north east for Brazilians. It is a lively, cosmopolitan city, home to 3.6 million people and situated in beautiful surrounding areas characterised by spectacular sand dunes and beautiful blue-green waters of the Atlantic Ocean. It boasts 34 km of exquisite beaches, different parts of which are renowned for a unique offering. Praia do Futuro is known for its barracas – simple, kiosk-style restaurants on the beach serving fresh fish and seafood; Iracema is popular for its bars and nightlife; Mucuripe beach is a known fisherman’s launching point; and Beira Mar has daily traditional craftsman.
The city has been designated as one of the host cities for the 2014 FIFA World Cup and as a consequence has seen huge investment in infrastructure projects. According to the FT, Fortaleza is the first one of the 12 Brazilian cities that will host World Cup matches to fully refurbish its stadium, with no cost overruns and in a record time of 20 months.
Cearà located in Northeast Brazil is the eighth largest state in Brazil by population and one of the main tourist destinations in the country. The state is strong economically with growth four times higher than the national average in 2012. Tourism plays a large part in its economic strength with almost half a million tourists per annum.Brazilians Favourite Holiday and Property Destination
Northeast Brazil is home to one of the countries strongest property and tourism markets. The area is renowned for its exquisite beaches and near perfect year-round 28 degrees temperature. It has long been established as a preferred tourist and second/holiday home destination for Brazilian’s, with the region receiving a large majority of the 60 million domestic tourists each and every year. International holidaymakers and investors are increasingly looking to the area as property investment opportunities are apparent catering to the huge domestic holiday rental market and being far closer to the US and Europe than most other exotic destinations. The areas rapidly increasing profile as a holiday destination is driving demand for quality accommodation and exceptional resort experiences in the north east.
Brazil’s Economic Success Story
Brazil’s economic growth is one of the great success stories of the last 10 years. It is the largest economy in Latin America and the Caribbean and ranks as sixth in the world. Over the last decade it has been one of the globe’s fastest growing economies expanding at an average 5% per year. 2014 and 2015 are expected to see GDP growth rates higher than developed economies of 2.3% and 2.8% respectively, according to the International Monetary Fund. It is estimated that within the next five years, Brazil will move up to be the worlds fifth biggest economy.
Brazil has a diverse and sophisticated economy, an advanced services sector, booming industry and has witnessed record levels of foreign direct investment. It is completely energy self-sufficient and has huge natural resources. Oil and gas reserves continue to be discovered off Brazil’s coast and it is now the worlds ninth largest oil producer. Furthermore, Brazil’s energy reserves are growing at a time when generally worldwide reserves are declining and becoming more expensive.
The Worlds Most Attractive Investment Destination
The impressive foreign direct investment levels of recent years has seen major multinationals establishing themselves in Brazil as the most cost effective option for them to access the country’s huge consumer market. According to Ernst & Young Brazilian Attractiveness Survey, Brazil is rated as the most attractive location for future foreign direct investment in Latin America, and it’s attraction as an investment location is expected to continue to improve over the next 3 years.
Brazilians Have More Money Than Ever
Brazil’s consistently strong economic growth alongside supportive government initiatives has led to a dramatic increase in wealth across the board. Government schemes such as the Bolsa Familia, the introduction of a minimum wage and Minha Casa Minha Vida have lifted millions of people out of poverty. The strong economy has significantly increased employment and salaries. 15 million jobs have been created in Brazil over the last eight years with average incomes up by 43% between 2007 and 2011. Record low average unemployment of 5.5% was registered at the end of 2012.
Such buoyant labour market performance has seen the formation of a huge middle class. Since 2003, Brazil’s middle class has been growing and today over 50% of Brazil’s population is included in this class. 35 million Brazilians have successfully transitioned to the middle class over the last 10 years, which now comprises 104 million people. Brazilians are making more money than they ever have and for the first time for many, they are able to save and invest. The ongoing prospect of stable employment and salary growth is driving strong purchasing power, with many seeking to purchase a first property and second/holiday home.Property Hot on the Agenda
Brazil suffers from a huge housing deficit that is estimated to be between 7 million and 10 million. Until recently, very low level income combined with high interest rates have been prohibitive for Brazilians to buy property. Important changes in mortgage lending practices and the introduction of the government run housing scheme “Minha Casa Minha Vida” has dramatically changed this. These measures combined with the substantial increase in overall wealth and purchasing power has created a strong market for Brazilians buying both first homes and second/holiday homes in cheaper, more affordable areas in the country.
International Events Driving Massive Investment
The Brazilian governments drive to drastically improve living standards hand-in-hand with preparations for the major international events 2014 FIFA Football World Cup and 2016 Olympics, has seen massive investment in infrastructure and construction, creating huge private investment and jobs.
The 2014 FIFA Football World Cup hosted by Brazil had excellent results both for the country’s economy and tourism. Over one million tourists visited Brazil for the World Cup exceeding the 600,000 estimates. Visa reported that credit card spending between the 12th and the 15th June, the World Cup opening ceremony days, totalled US$27 million, an impressive 73% increase on the same period of 2013 and 47% more than the opening days for the Confederations Cup in June 2013. The Olympics is predicted to generate direct investment of approximately R$30 billion between 2009 and 2016 with a further R$90 billion indirect investment.
The nationwide program for the Acceleration of Growth (PAC) aims to tackle both the huge housing deficit under the Minha Casa Minha Vida scheme and massively improve infrastructure ahead of both major events. Specifically investment in repairing highways, airports and ports, boosting energy development in the north and providing basic utilities of water and sewage systems to the poorest Brazilians. Such large-scale, nationwide improvements in infrastructure, housing and general preparations to host such major worldwide events have stimulated massive investment from both government and private industry. This in turn has greatly contributed to job creation and higher salaries.